The Intelligence Code program promises
Clarity, Empowerment and Well-Being.

By structuring your finances into a Finance Engine-an invaluable asset-you can transform your business into the
Cash-Generating,
Profit-Making,
Financially Stable
Machine it was destined to be.

The Intelligence Code‘ program is delivered by Debra Cooper, the principal of Zephyr Management Solutions.

The program is designed to transition you from a state of financial chaos, where you are;

  • making ongoing losses from systemic cash flow issues, or;
  • making profits which don’t convert into cash in your bank account, or;
  • not growing or don’t have the cash reserves to grow;

… to a place of financial harmony where you are making profits, improved cash flow with cash reserves and know your money is working hard, so you don’t have to.

The objective is to bring you:

    • Clarity: to help you make sense of your business activities and their financial impact so you are not only able to make decisions with confidence, but you can communicate with seasoned professionals.
    • Empowerment: to provide you with intellectual capital of your business so you can make better decisions, faster and with greater positive impact while maximizing the working value of every dollar.
    • Well-being: to restore your sense of financial well-being, knowing you can meet all of your commitments and still have money available to invest in the growth of your business without sleepless nights and incessant worry.

 

Micro

Startups & Side Hustles
Up to 5 employees

Small

Established trading
Up to 20 employees

Medium

Seasoned business
Up to 50 employees

‘The Intelligence Code’ program is made up of modules which are customized to each client. These modules are designed to consolidate what you learn as you progress through each module so you can become a master of managing your business’ money.

The three benefits you receive with this program are:

    • Educate you on how your decisions about your business activities, impact you financially so you can make more effective decisions with confidence which do not compromise your business.
    • Provide  you will tools and processes to manage the cash your business generates and make it work hard for your business so you don’t have to.
    • Identify the activities of your business which drive your cash inflows and outflows, to improve your knowhow and capability to grow your business and reach your desired vision. 

Don’t delay, take control of your business’ financial destiny and book a FREE Strategy Session today!

Modules

1

review

We bring order to the chaos and implement a structure which enables accurate and timely preparation of the 3 Core Financial Statements, customizing them to your business activity and provide information which is meaningful to you.  

We clarify your “Why”. We identify your most pressing financial issue: No Cash, or Low Profits/High Losses, or No Growth, or all three. Maybe managing your finances is simply a headache. 

We detail your current management of your business finances.  What you are doing, what you are not doing and what you would like to achieve.

We discuss and make decisions on who should be responsible for “the doing” and the role of the business owner.

We look at the systems you are using, and at what capacity and we identify how we can improve the use of these systems.

We will detail a plan to turn your finance function into a Finance Engine. Debra will document call to actions, assigned responsibility and a timeline.

2

Reveal

We discuss the 3 Core Financial Statements in detail, their purpose on their own merit, their relationship with the other statements and what they say about your business.   

We look at how your business operates. We investigate your profitability and assess how it supports the cash needs of your business. We then outline targets and  strategies to reach those targets.

We look at how you are managing your cash. We identify problem areas and assess the liquidity of your business, set targets and outline strategies to reach those targets. 

We identify the business activities that drive your cash inflows and outflows. We determine if your business is generating enough cash and the potential for growth. We set targets and strategies to reach those targets. 

For all strategies we will determine call to actions, assign responsibilities and set a timeline. Debra will document these decisions in The Intelligence Code specific to your business.

3

RISK

We deep dive into your 3 Core Financial Statements and identify  where you are most at risk. We will then fine tune strategies to mitigate these financial risks. 

We look behind the numbers on the face of your profit and loss and isolate areas of revenue risk and profit risk. We then outline strategies to combat and mitigate these risks, securing your business’ earning capacity. 

We look at your ability to meet your current obligations and expose areas where you are most at risk. We also examine your levels of debt and assess their level of risk in conjunction with your growth plans. We then put strategies into place to minmize your risks and maximize the use of your resources.   

We look at the business activities specific to your business that drive ongoing positive net cash flows and detail what strategies you can implement to mitigate or eliminate your risks. We take a look at our three cash metrics – The Cash Codes. 

We document what we have discovered and the strategies we have discussed along with an implementation timeline. 

4

Ratio

We determine a suite of “numbers” you can use on a periodic basis to keep you finger on the pulse of your business. A combination of standard measures and specific metrics for areas of most concern in your business.

We look at five ratios of profitability and what they communicate about your business. 

We look at three rations relating to the Balance Sheet and what they communicate about your business. 

We look at three cash flow metrics and what they communicate about your business’ cash flow. 

We identify a cross section of ratios to be reported on a periodic basis. 

5

Recur

Once a month we will meet to review actual  financial results against your targets. We will discuss possible strategies to remedy problems and leverage off of wins.

We will review The Intelligent Code designed specifically for your business, the associated strategies which have been implemented and their progress. 

We will review The Risks, the associated strategies that have been implemented and their progress. 

We will assess current activity against targets we previously set. Problems will be identified and wins will be highlighted. Subsequently strategies are developed and implemented. 

Debra will issue a report on recommendations and concerns.

6

Reach

We build a practical Strategic Business Plan along with full costing and analysis which you can use to implement your strategic goals and measure your progress.

We determine the key strategic goals you wish to implement in your business over the next three years. 

We define the steps each of your business units will need to be put into place to realize the goals you outlined in your strategic plan.

We cost out the Strategic and Business Plan and provide a suite of the 3 Core Financial Statements over the next 3 years. We then analyze the results for practicality and affordability. 

We outline 3 scenarios which encompass varying combination of strategic goals and revise the Business and Financial Plan. We then compare the 3 scenarios and make a decision on which Plan to go forward and implement.  

We combine the strategic metrics into the scorecard to enable tracking and ongoing measurement of progress.  

You will have a budget model that can be used each year to capture and calculate your annual business planning and budgeting information. 

To extract the most value from this program ...

You will need to be willing to …

  • Embark upon self analysis of your current money management habits,  
  • Implement changes to remove old habits and replace them with new,
  • Commit to doing the ground work to become a financial expert of your entity and be,
  • Open to discovering the reality of your financial circumstances is unlikely to reconcile with your perception. 

With acceptance of these four requirements, together we can transform your finances into a Finance Engine that serves your business. 

Who this program is for ...

Business owners and Entrepreneurs who are …

  • Dedicated to improving their management of money,
  • Hard working and focused upon achieving set goals,
  • Willing to learn and grow professionally and personally
  • Aware that there is no quick fix or magic trick that will change their current circumstances.

We, you and Debra Cooper, work as a partnership to streamline your Finance Engine, and define and achieve your goals.  

 

Who this program is not for ...

Business owners and Entrepreneurs who are …

  • Looking for a magic trick to fix their financial situation,
  • Unwilling to do the work and implement what they have learned,
  • Convinced that their perception of their situation is more accurate than the figures.

With this mindset the partnership will falter and limited value will be extracted from the programs process. 

If you are open to unlocking the intellectual capital of your business
and fit the profile of who this program is for,
do not hesitate and book your
FREE Strategy Session ...

Alternatively, peruse other avenues to improve your financial management and make your money work as hard as you do ...